The ultimate vibe check
Radical Simplicity + Love at Every Touchpoint
We are an organization that believes in radical simplicity and love at every touchpoint, regardless of the industry you aim to serve. Our vision is rooted in teaching you, AB-DEI-based solutions.
At Resonance, we aim to inspire you through empowerment and education.
Accessibility and Belonging are the heartbeat of an inclusive culture, and we are excited to help you see why.
Grow with us through radical simplicity.
Chels Caslow is a visionary strategist with an integrator mindset.
They are dedicated to guiding brands, organizations, and communities through mindful market entry, inclusive culture-building, and sustainable global strategies. As a non-binary, neurodivergent leader, they bring an analytical yet intuitive approach to problem-solving, ensuring initiatives are both data-driven and deeply human-centered.
With 15+ years of experience in marketing, digital presence, high-touch retail, and DEIBA, Chels specializes in longitudinal ethnographic studies—a critical tool for brands expanding into new international markets with authenticity and respect.
Their expertise in community partnerships and experiential retail design was honed at Fleet Feet Sports in Savannah, GA, and Columbus, OH, and refined through their time at Bath & Body Works INC where they were an impactful member of The Culture team, and many years in DEIB-based digital agencies focused on shaping brand narratives.
A graduate of The Ohio State University with a B.A. in Comparative Cultural Studies, Chels studied under thought leaders like bell hooks, shaping their approach to intersectional inclusion and cultural equity. They embrace a "leave no trace" philosophy, ensuring global strategies honor the land, uplift communities, and respect ancient cultures.
Chels partners with enterprise brands, non-profits, and grassroots organizations to implement love-based inclusion practices, ensuring every initiative—local or global—is rooted in inclusivity, safety, sustainability, authenticity, and transformative impact.